
COMMERCIAL | BRANDED CONTENT

Commercial
Retail campaigns, TVC's and promos.
Collaborating with agencies and brand teams to ensure creative is executed with clarity while messaging and visual identity remain front and centre.
Branded Content
Story-led content that connects with audiences and builds brand depth.
Branded content is treated as an extension of the brand — not just a visual piece, but a reflection of its tone, values, and message. The focus is on storytelling that feels considered, emotionally engaging, and aligned with the broader marketing strategy.
ABOUT
Rich Wang is a hybrid Director, Cinematographer and AI-led artist with more than 15 years of experience crafting commercial and branded films.
Having built his foundation on large-scale campaigns and high-end productions, Rich approaches each project with fresh perspective and clarity.
Grounded in traditional production, Rich brings a strong understanding of how visuals engage and move audiences. Today, he integrates emerging AI-driven workflows to expand creative possibility and flexibility. Whether leading as Director, shaping light and frame as Cinematographer, or building hybrid AI-led visuals, he approaches every project with technical precision and strategic focus.
Rich collaborates closely with agencies, producers, marketing teams and brand leaders, building long-term creative partnerships that often extend beyond the work itself. Many clients become friends — a reflection of his belief that is built on clear communication and shared direction.
Known for his calm leadership on set and meticulous eye for detail, he translates strategy into visually compelling work that connects with audiences and elevates brands.
Based in sunny Queensland and calling Brisbane home, Rich works nationally and internationally. When he’s not on set or geeking out over next filmmaking tools you’ll likely find him chasing a strong espresso or out adventuring with his 4 corgis.

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